Located in the heart of the beautiful Finger Lakes Wine Country, Rooster Hill combines two of life's great pleasures, scenery and wine. Visitors can savor the timelessness of Keuka Lake's landscape, with its vineyard-draped hills and meadows of bright flowers, along with the very best Finger Lakes wines.
Rooster Hill Vineyards needed a site that better reflected the tasting room experience and cater towards it's mature audience. A main goal for the site was to better reflect the intimate experience of visiting the Rooster Hill tasting room, and for users to easily access information regarding visiting, especially it's location on Keuka Lake. Another important feature the site needed to include was a responsive design. Not only did it need to be easy to access on all different devices, but be legible, readable, and intuitive.
With the new site design, Rooster Hill Vineyards has a clear brand that resonates with users, from it’s use of imagery, organized navigation, and clear sense of hierarchy. Users can find contact and location information easily, and access the site from a variety of screen resolutions. Texture, graphics, and unique User Interface elements create an environment that better reflects the Rooster Hill brand and tasting room experience.